Have you ever opened Facebook and then you saw your friends were busy promoting their business? Promotions from your friends will appear on your news feed. So you could say that your friends are taking advantage of the opportunities available on Facebook.
If your friends can already use Facebook for business, why don’t you do the same now? It could be, your business will be more developed and also more advanced than your friends. A large number of Facebook users can reach various groups according to the target and potential of your business.
Out there, maybe you often hear that selling online on Facebook must use the advertising feature on Facebook called Facebook Ads. Even if you are a beginner in business, using Facebook Ads is still too early. The most important thing is how you attract your audience to become your consumers. And the free method can also be used before using paid methods such as Facebook ads.
In this post, the Internet Marketing team will share how to use Facebook to do business for free. Please listen.
1. Do Target Market Research
It is obligatory for business people to conduct target market research. The purpose of this target …
The number of internet users has penetrated the top 10 in the world. Of these, one of them is influenced by the development of social media in Indonesia. Not only for long distance interaction, but social media has shifted the role of the market as a place to promote business.
Because times are growing and technology is increasingly developing, using social media to do business can of course generate abundant profits for the business actor. One of the social media that is often used to promote products is Instagram.
Instagram is a social media that has a different appearance from other social media. On Instagram, you are free to post the images you like. Because this is the main function of Instagram, which is to post pictures. But before posting photos on Instagram, you need to pay attention to the quality of the photos to be uploaded. Because on Instagram, you only rely on quality photos to attract customers. Meanwhile, interesting captions are also supporting points that you need to pay attention to before posting on Instagram.
For maximum results, you can post photos during peak times or at times when Instagram is busy being visited. Determining the peak time …
Throughout the world, small businesses are facing a crisis never faced in the recent past. These businesses may find it frightening to tackle all the unique challenges that the Coronavirus pandemic has brought. The coronavirus affected how small businesses operate. It has also undoubtedly affected their workflows and strategies in the future. While the internet is full of information, it may be difficult for business owners to know which information is authentic and which isn’t. However, they need not worry as ReviewsBird offers some reviews that one may find useful. Most importantly, this article offers small business users ways that will help them survive the pandemic.
Instant financial triage
The biggest concern that a majority of small business owners have, at least, is how they are going to pay their bills in the short term, as well as how long it will last. This is a question that is, of course, very difficult for such businesses to answer. However, there are certain measures that the businesses can take to help address the effects that the pandemic has brought. These measures include;
- Creating a cash-flow budget entry, listing fixed costs against variable costs: Fixed costs are the costs that must be
For those of you who understand SEO, of course you also know that Google has an assessment of the latest content. Up-to-date content is an important factor influencing ratings.
The logic is that the more and often you update your site, the more often Googlebot will visit your site. Then it will give you a chance to achieve a better rating.
While you can update your site in different ways (by not means different types of content) writing and posting new articles on a blog is the simplest way to produce fresh content. So, there are some questions that really need to be answered:
Why do you have to keep writing blog content? Why a blog? Should you stop? Are there other ways to do marketing, get traffic and grow conversions? More precisely, how much impact does blogging have on SEO?
251 Days No Blog Update
Robert Ryan, a WordPress Developer / Social Media Manager / SEO Expert, conducted a simple experiment. In 2015, he didn’t update the blog for 251 days. And here are some of the things he found:
- Overall website traffic seems to have decreased significantly, falling by 32%
- Organic traffic fell by 42%
- Traffic on contact
For those of you who have a business website, do you want your website to be on the first page of search engine search results? Which one will you choose to improve the position of your web site? To answer this question, in this article we will discuss the definitions and advantages and disadvantages of SEO and PPC.
SEO (Search Engine Optimization)
SEO is the process of getting your website on the first page of search engine search results when internet users who are your target audience search for information related to your business web content.
If your website has been SEOed, then your website will appear on the front page of Google search results 24 hours a week continuously. Unless there are other sites that are more SEO optimized, it can shift the position of your website.
If you use SEO, then you will freely determine the title and description of the site according to your wishes and build a better company, professional, or personal brand online.
Lack of SEO
However, SEO also has its drawbacks, which is that it cannot be found in less than 1 hour that a website can appear on the first page …
There are several ways to get more of your web traffic. One way is to increase your web ranking in search engines, whether on google, yahoo, or Bing. If your website is already in a good position on search engines. Don’t forget to optimize your Meta Description. Why should you optimize the Meta Description? doesn’t it really matter now? Maybe some people think Meta Description is not important anymore. But in my opinion, Meta Description is one of the important factors to attract people to want to enter our website.
When people search for info on search engines, they are sure to visit the web that is at the top, and of course, which has an interesting description. Because the web description is interesting, it will logically trigger people to enter our website. Like the science in AdWords, the more unique the Ad text, the more people are interested in clicking on the ad. I think this also applies to SEO, the more attractive the Meta Description is, the more it will trigger people to visit our website.
Here are some strategies for writing Meta Description to increase your CTR:
Mimicking AdWords Ad Descriptions
There is nothing wrong with making …
Follow the steps below, and watch that the ranking on your website will increase until it reaches the start page and is in the first search results on the Search Engine Result Page.
1. Fill in the content of your website with related matters
Quality content is the main trigger for good ranking results on search engines and there is also no other trigger that can compete besides quality content. Quality content is made specifically with the aim of increasing traffic on your website, which will also increase the site’s authority and relevance to your website.
Look for keywords for every page on your website. Try to adjust the keywords you are looking for according to the keywords used by visitors in searching for things related to the content of your website. Then, repeat this step several times on the page you chose for that keyword, just once or twice at the opening and closing sections of your content paragraph, and two to four times on subsequent content.
Don’t forget to use the bold, italic, heading tags, and other tags to highlight the main points in your content, but don’t overdo it. Don’t ever underestimate and sacrifice writing good and …
Business is a thing that many people dream of. By doing business we will be the boss of ourselves. but doing business is not as easy as it is given. There are many things that must be considered. With the development of technology, it also affects the type of business.
In the past, to open a business, you had to have a shop and goods. People should visit your shop in person. But now, even without owning a shop, you can open a business and buyers can be from all over the world.
Online shops and offline stores are becoming a competition in today’s digital era. actually the advantages of having an online store are indeed more than offline stores. For more details, we discuss the comparison below.
The place to sell
This is what distinguishes the most between online stores and offline stores. For online shops, of course, you don’t need to rent a place. Even though you are at home, you can open an online business. You only need a gadget, internet network and a platform to sell. So you can immediately open an online business. The platform can use BBM, Instagram, Facebook, Twitter and others.
Meanwhile, offline …
The Covid-19 outbreak is a blow to all circles, including businessmen. Almost all business sectors are shaken by the corona pandemic. And resulting in huge losses to business actors.
No exception startup business. The owner of a startup, aka a startup, is actually struggling to develop his business. But then hit by the corona virus outbreak, and the threat of a recession. More and more drop. It was like getting back to square one.
Startup entrepreneurs have to get up and fight again from scratch in order to survive. Making more achievements, especially increasing sales, raising profits, and advancing business.
Here are some great tips so that startup companies can survive Covid-19 :
1. The division of labor must be clear
Covid-19 has not yet subsided. Work from home and school from home policies are still echoed.
However, not all office work can be done at home for various reasons. For example, inadequate equipment, reports at the office and not available in softcopy, and so on.
Therefore, company management must make a clear division of labor among all employees. Which work can be completed from home, which one must be in the office.
Set alternate working hours. For example this …
When the news is constantly negative and the world seems to be getting sluggish, are you going to put your business down? Of course not! This is the time to get up and get back to running your business even in the midst of difficult times. Step on the gas and make your business successful even in the toughest times.
1. Save, save and save
One of the biggest problems businesses face is that they don’t have enough cash in the bank to deal with tough times. When there is a setback in business or a general economic slowdown, you must be prepared.
Every business owner should have enough business savings to cover six months of employee salaries, inventory payroll, and more. If you don’t keep this amount in your business account, you will need to re-evaluate how your business operates and allocate its expenses.
2. Take care of your great employees
The best thing you can do to keep your business running on a positive note is to look after your employees. You need to recognize who your most valuable employees are and care for them the best you can.
The essence of caring for these employees is to …