Category: Online Business

Facebook is one of the platforms used to market their business. In addition, Facebook is one of the few platforms in the world that allows you to reach people on almost every continent in the world. For that, you can promote your business in various ways. However, you need to pay attention to any actions in promoting your business on Facebook. This can sometimes have unwanted effects if done poorly. For that, here are tips that can be your record in promoting your business through Facebook.

Create a Facebook page for your business

Before you decide what kind of content you want on your business page, you need to build an online presence and let it know that you are open for business. You can do this by going to your Facebook profile, at the top select the ‘create’ page, ‘page’, name your business page and enter other details.  With this, you can post content and interact with your viewers and followers about what they think of the content.

Make the most of Facebook Groups

Facebook allows people to form international communities based on their interests. Chances are, at least one of these interests aligns with the nature of your …

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In the face of the Covid-19 virus, it is difficult for companies to know which strategy makes sense in terms of progress and growth. But the pandemic has not slowed the transition to digital – in fact, it has accelerated the transition to digital.

1. Improve and expand self-service

Customers will likely become more comfortable with self-service during the rest of the pandemic and will get used to it after the virus is gone. To accommodate this increasing demand, reorganize your operations and processes to provide a simpler and smoother experience.

Your system should allow buyers to search, select, purchase products or services, and return or exchange them at the touch of a button. Trusting customers to monitor their own accounts in these ways, while a one-on-one service is still available, will help build the trusting relationship you want with them.

2. Integrate long-term contactless payments

Contactless payments take root in less developed markets and are reinforced in more mature markets. This method is 10 times faster than other payment options. 74 percent of respondents to the Mastercard Contactless Consumer Polling said they will continue to use the contactless method even after the pandemic is over.

By changing your payment …

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There are several ways to get more of your web traffic. One way is to increase your web ranking in search engines, whether on google, yahoo, or Bing. If your website is already in a good position on search engines. Don’t forget to optimize your Meta Description. Why should you optimize the Meta Description? doesn’t it really matter now? Maybe some people think Meta Description is not important anymore. But in my opinion, Meta Description is one of the important factors to attract people to want to enter our website.

When people search for info on search engines, they are sure to visit the web that is at the top, and of course, which has an interesting description. Because the web description is interesting, it will logically trigger people to enter our website. Like the science in AdWords, the more unique the Ad text, the more people are interested in clicking on the ad. I think this also applies to SEO, the more attractive the Meta Description is, the more it will trigger people to visit our website.

Here are some strategies for writing Meta Description to increase your CTR:

Mimicking AdWords Ad Descriptions

There is nothing wrong with making …

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Follow the steps below, and watch that the ranking on your website will increase until it reaches the start page and is in the first search results on the Search Engine Result Page.

1. Fill in the content of your website with related matters

Quality content is the main trigger for good ranking results on search engines and there is also no other trigger that can compete besides quality content. Quality content is made specifically with the aim of increasing traffic on your website, which will also increase the site’s authority and relevance to your website.

Look for keywords for every page on your website. Try to adjust the keywords you are looking for according to the keywords used by visitors in searching for things related to the content of your website. Then, repeat this step several times on the page you chose for that keyword, just once or twice at the opening and closing sections of your content paragraph, and two to four times on subsequent content.

Don’t forget to use the bold, italic, heading tags, and other tags to highlight the main points in your content, but don’t overdo it. Don’t ever underestimate and sacrifice writing good and …

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Even though the Covid-19 pandemic has made many types of businesses lose a lot of turnover, that doesn’t mean restaurant businesses have to experience the same thing. The restaurant business can actually optimize business opportunities in times of crisis like this, because many people rely on restaurants for their daily eating needs. Here are five ways restaurant business owners can optimize their business opportunities in the midst of Covid-19.

1. Improve the Quality of Your Take Away and Delivery

Now it’s time for restaurant owners to focus on takeaway and delivery services. You can still improve the customer experience through your takeaway and delivery orders. First,  food presentation needs to be improved, because this will make a good impression on customers. You can also take advantage of this good serving of food for photo competitions on Instagram, for example.

Second, you can show your customers you care by giving them a greeting card or writing on the packaging of their order. A thank you to your customers for their loyalty to your restaurant in this difficult situation or a note reminding them to wash their hands before enjoying the meal ordered will give your customer a special memory.

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